WOW Technologies

Your Portal to Immersive Technology, where Creativity powers Transformative Innovative Experiences.

At WOW Technologies, we don’t just integrate technology; we innovate with it.

Our Technology Pillar empowers both audiences and brands through creative applications of cutting-edge tools. By combining software, hardware, and emerging tech in novel ways, we unlock new possibilities for experiential design, immersive engagement and next-gen experiences.

We explore Generative AI as a creative tool for design, content generation, and storytelling.

We develop new tools and products with our WOW Group, collaborating with a pool of world-class innovators in XR and AI fields.

WOW Technologies serves as a catalyst for new ideas, ensuring every project is not just experiential but transformational, connecting people with technology in ways that inspire and empower. entertainment

Explore the cutting-edge tools and solutions that drive WOW Technologies. From XoR to AI-powered systems, discover how we blur boundaries to redefine immersive entertainment, creative engagement and storytelling.

 

Augmented Reality (AR)

Marker based AR

connected to immersive projected environments

Body detection AR

Integrated to our immersive  entertainment activities and used into creative edutaining workshops

Spatial AR

Integrated to immersive gamified interactive storytelling

 

Virtual Reality (VR)

VR Multiplayer Game – UBR

Our special VR multiplayer free-roaming game, with various virtual maps mapped onto our physical space.

VR Art

Used for prototyping, creating new environments for games, immersive storytelling, live performances and edutaining workshops

WebVR – Virtual Worlds

Experiences in Virtual Reality headset formats and web 3.0 platforms

 

 

Projection

  • Screen-based with adapted content

  • Indoors

  • Outdoors

  • Facade

  • Objects

  • People

 

Generative / Interactive Media Tech

Generative

Visuals changing in real time with infinite changes,, powered by algorithms as well as genAI tools and frameworks, used in various set-ups for immersive entertainment and creative experiences

Interactive

Remote interaction happening via Touchscreen

Remote interaction

Via game engine and networked connections

Interactive

Hand tracking technology integrated to games and interactive projected experiences

Interactive

Body detection technology integrated to our games, immersive projected entertaining and art experiences, educational programs

Other: Remote connectivity, Audiovisual Interaction

Controlling content at distance, Audio and visuals interacting in real time, etc. introduced in gamified solutions, brand activations and immersive parties with live DJs

 

Artificial Intelligence (AI)

Generative AI + Real time prompts

Real time prompts turned into live immersive video-based formats

Generative AI + Live Painting

Real time prompts together with live painting turned into live immersive interactive dynamic imagery

Generative AI + Live Camera

Real time prompts together with live camera input leading to transformative live imagery adapted to person’s spatial position and motion

Other: Photogrammetry / NeRFs / Gaussian Splats

Capturing the real world via different means (lidar scanning and video + AI technology) and converted into 3D objects that we then integrate / use to power our various experiences